Voted the UK’s Best Direct Personal Loan Provider three years running by Your Money.

We provide straightforward personal loans from £1k up to £25k, lending over one billion pounds a year to customers across the UK, both directly online and through our partnerships with some of the UK’s largest retailers and motor dealers.

At Hitachi Personal Finance we believe in keeping things simple, so there are no set up fees or hidden charges. 

We provide access online 24/7 to our customer reviews so you can see what our customers say about our products and service.

Our online application takes just minutes to complete and once you’ve been accepted, the funds can be in your account within 48 hours.

You also have the flexibility to choose to pay off your loan quicker at no extra charge, whenever you want to.

Let us take the hard work out of searching for a loan

  • Loans from £500 to £2 million
  • We have a comprehensive panel of leading lenders
  • 9 out of 10 applicants are offered a loan

Need guides to borrowing?

Our aim at Freedom Finance is to provide you with the information you need to make educated decisions when it comes to your borrowing and your money. The online financial market place is filled with conflicting, jargon-filled information about which loan product is the right one for you.

These deals may look attractive, but many of them apply only to those with an outstanding credit history. In reality, the best deal on offer might not be available to you. With our comprehensive finance guides, we aim to equip you with the know-how to make the best decisions about your borrowing and your money.

Check out our helpful guides:

See what our customers are saying

Whether you're planning on some home improvements, replacing your car or simply getting your finances in order, a loan from Freedom Finance could be more affordable than you think. Use our calculator above to find the ideal loan for you. All quotations given are for illustrative purposes only. Credit subject to status. The rate you are offered will depend on your personal circumstances, credit assessment procedures and other related factors.